Direct Marketing MasterClass

And Fast Track to More Clients, Higher Pay, Less Work, and Greater Fulfillment
  • 1
    Create a Full Campaign During Conference
  • 2
    Launch It the Last Day of Conference
  • 3
    Increase New Clients by 20% to 100%* Within 30-Days
  • 4
    Easily Train Staff On Their Part
  • 5
    Start Winning In Private Practice!
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"Empty Slots" Cost You More Than $85 Per Slot...

The reason why 95% of all practices have "Empty Slots" in their schedule on a regular basis, is because of these big mistakes:

  • 1
    Waiting for referrals (and not doing anything due to a lack of plan or system) and merely hoping more patients will magically appear.
  • 2
    Not learning HOW to get the ATTENTION of those suffering and in need of therapy.
  • 3
    Not "Publicizing" your expertise to your community. If people don't know you, trust you, and believe you have a solution, you'll never get more customers.
  • 4
    Not taking advantage of the FREE channels:  social media channels, apps, and software that make it easy to publicize what you know and what you can do. 
  • 5
    Wasting $$$ and 100's of hours of time on funnels, advertising, expensive software, and other expensive options that simply don't work--making you feel defeated.
  • 6
    Thinking... "It's okay to have a few slots go empty."  Since you can then finish paperwork or take a break. This sends a message to the universe that you like empty slots.
  • 7
    Believing... "It's impossible to fill ALL my slots all the time." Just as Henry Ford once said, "Whether you think you can, or think you can't, you're right."  (Which belief serves you better?)

If you've ever tried marketing or advertising before and failed...

"I'm proud of you."

Those were the words I longed to hear from my father and mother for as long as I can remember--but I wasn't very good at earning it so I didn't hear it often growing up.

I got better as I grew older. I started and finished college, and got accepted to PT school. But being a physical therapist isn't the same as being a doctor (which is what my parents wanted me to be--either that or a lawyer).

And when I opened up my first private practice, and it failed, and I had to close it down (after losing $175k), I felt more like a failure.

It wasn't until I had Mac and Cozy (my two kids) did I start to feel more proud of myself.

I'm sharing this with you because...

I know what it's like to fail. I know what it's like to wanna make your parents proud, but fail. To fail in business. To fail in direct marketing.

So if you have failed before...don't fret it.

"A successful person fails more times than the UNsuccessful person even tries."  So don't give up.

Your competition hopes you'll give up. Your competitors hope you never get good at Direct Marketing. They hope you will fail over and over again, and never quite figure it out. That way they can lap up the whole pie for themselves.

But something tells me you're not cool with that.

So how about we move to get you better at Direct Marketing so you can fast-track to more clients, higher pay and greater fulfillment.

I want to show you some secrets to direct marketing and explain the nuts and bolts of it.

Sound good?

Oh, btw, I've gotten pretty good at a few things and my parents are pretty proud of me now. But more than anything, they want me to be happy. My mother has dementia now and asks me quite often, "Are you happy?" Not certain if it's the dementia talking or her. I choose to believe it's her.

James walking with his mom who battles dementia.

I approach life and business much differently than I did before.

I do things that make me happy now.

I no longer pursue business and direct marketing as a means to making a ton of money (which is what drew me to it in the beginning).

But now I look at it as a way to inspire people to make a commitment to themselves. To reach for higher level health and brighten their future.

Direct Marketing is NOT about "selling services", but rather "inspiring people to fix their body and make an investment in themselves."

Since I made this shift... has transformed me, my results, and my sense of purpose.

And that's what I want to share with you.

For the first time, I will be unveiling ALL THE SECRETS to truly master direct marketing no matter where you are in business.

The ONLY WAY to Exponentially Grow Your Influence and Income,

And Instantly Outsmart Your Competitors and Ethically Steal All Potential Clients In Your Region

Is By Mastering Direct Marketing

The SIMPLEST WAY for you to do it correctly is by using a 5-Step System that's proven and foolproof.

The FASTEST WAY to make it happen is by using a systematic checklist while I guide you through the process.

The CHEAPEST WAY to creating your first explosive direct marketing campaign is by attending the PPS 4.0 Conference where you will complete and launch a full campaign before you leave.

"Bypass the $30,000 cost and the 100's of hours, on a marketing consultant or agency and do it yourself the right way in just 3-days at a fraction of the cost and work."

After 3-Days, You're Gonna Feel Like a Super Hero Business Owner! You Will...

-Inspire people you've never met before by using automated means to grab attention, engage, communicate, and inspire action.

-Help people make decisions in their lives they otherwise wouldn't make.

-Influence people to make a commitment to themselves .

-Get people to invest in their health and achieve a brighter future.

It's truly rewarding and it brings more meaning and purpose to your life and business.

If you are already doing some Direct Marketing, you'll get 2x-10x better results after this training.

When You Master Direct Marketing, Everything Changes!

You no longer have to accept...

  • "Trickle-trickle" referrals 
  • High's-n-Low's
  • Expensive $$$ Ad Costs
  • Uncertainty

You can stop FEARING...

  • Hospital Monopolies
  • Medical Groups
  • Losing a Referral Source

Imagine Mastering Direct Marketing and finally achieving your dreams!

 And I'm not talking just more clients. I'm talking HIGHER PAY, greater impact in your community, more influence, and GREATER FULFILLMENT.

There's nothing more powerful than being able to inspire people to take action, make a commitment, and invest in themselves.

It starts with...

A Proven 5-Step method.

  • 1
  • 2
  • 3
  • 4
    Convert (Gain Commitment)
  • 5

The 5th one is a secret :)

Most don't realize that...

Direct Marketing can be simple if you have the right sequence, method, checklist, and guidance. It requires work though, I'm not gonna lie to you. But it's NOT rocket science. It can be achieved quickly, and I will guide you to fully completing your first campaign before you even leave the conference.

It's kinda like...

Building a house... If you don't have the experience, what are the chances of getting it right on your own without any help. 

You may know enough to buy concrete, lumbar, drywall, nails, etcetera but when it comes time to putting it all together, without a blueprint (the know how) AND the right tools, can you expect to succeed?

Okay, for those who are handy and resourceful, you may get the foundation and framing started, but getting everything else to fit right and be way!

At some point you'll realize the need for a detailed professional plan.

I will give you the blueprint and guide you through the building process to completion in just 3-days!

Anyone can teach you how to create an ad, have an offer, and present a call-to-action, but succeeding with Direct Marketing goes way beyond that.

It involves inspiring the prospect to take action, make a commitment and investing in their future, automatically!

I can teach you how better than any other, guaranteed.

You can waste years trying to figure it out or you can simply attend PPS 4.0 and get the know-how instantly.

Important for those already doing some direct marketing:  When you begin learning the steps, you may be surprised to find that simple little tweaks will have your results increasing steadily over time.

To help you understand how this is possible and why all therapists aren't doing it, here are some facts:

First, the change from the road of failure to the road of success is usually accomplished with a minor shift in perspective.

Second, most therapists are pretty stubborn. So stubborn in fact that great treasures waiting under their very noses are often overlooked--when just seeing things a little differently is all it takes to getting them.

This conference will take you step-by-step to creating your first explosive campaign by using a system that:

  • Is easy to do
  • Doesn't cost much money
  • Produces immediate results
  • Brings instant profit

Simply put - register for the conference, come and learn, create and launch your campaign before leaving! It's that easy. Could you make a wiser decision?

Misconceptions About Direct Marketing

The biggest misconception is that you have to be a salesman to do direct marketing. And that is false.

If you don't understand it, you can come off "sales-y" and pushy and you won't see much result.

There's an art to Direct Marketing.

Direct Marketing is a matter of reaching people where they are and communicating strong messages that inspire them to want to be better and take action. Your message works to remove fears and self-limiting beliefs that prevent improvement.

This process is just as significant as your clinical solution itself. You can't help a person who doesn't believe they can be helped.

Mastering Direct Marketing is the only way to achieving your dreams of independence and freedom.

Here are some more common misconceptions:

  • "It's too much work."
  • "You spend a lot of money."
  • "Nobody buys."

If you don't do it correctly, these things can come true. And spending even $20 without a return is expensive in my eyes. But when done correctly, there is no better way to fast-track to more patients, impact and income.

This is HOW it works:

Your volume grows,
Revenue grows,
Income grows,
Business grows,
Confidence grows,
Future grows,
Fulfillment grows!

"These conferences have changed my life."
Mike Uhrlaub, PT
Flex Physical Therapy

Here's What You Get:

Many consultants, coaches or agencies will charge you $30,000 to $50k to create a campaign just like the one James shows you how to build using simple, inexpensive (and free) apps that simply work!

A Full Campaign Completed Before You Leave!

James guides you through the creation of a proven campaign AND LAUNCH it before you leave the conference. One that is based on the uniqueness of you, your services, area, and target population. 

Turn Your Website Into a Money Making Machine

Learn quick tweaks that turn your website into a machine that delivers and converts more new clients, and makes you more money while increasing your influence.

How to Use Social Media Correctly to Drive More Clients

Stop spinning your wheels on Facebook, IG, Twitter, and other social media platforms. Learn how to use it for max engagement and conversion.

Proprietary Apps & Software That Make It a Breeze

When you have the right tools, everything gets easier. Over $2,000 in tools unavailable anywhere else. 

How to Train Staff To Do Their Part for Max Results

Your staff can make or break your direct marketing campaign. Easily train your staff on how to do their part for maximum results.

How to Automate Your Marketing Machine for Peace of Mind

The automation tricks help you to rely less on staff and more on the process. Less work, less errors, and more results!

Who is This For?

My goal is to help two types of people.  1) For those who are beginners to DM, you'll get a brand new campaign unique to you in less than 3 days. Yes, you can Master Direct Marketing the easy way.  2) For the more experienced, you will instantly see why you are not getting the results you hoped for. The advanced training will help you skyrocket what you are already doing.

Who It's NOT For:

This is NOT for those who are comfortable getting by with physician referrals, don't see a need to evolve for the future, and do not plan to put in the work to creating an automated Direct Marketing system.


"Master Direct Marketing and Fast-Track to Success"


Hampton Inn & Suites by Hilton Miami Midtown
3450 Biscayne Boulevard, Miami, FL 33137
(786) 581-0600



3-Day Conference (Fri-Sun)

Step-by-Step Workbook

Copy of Essential Tools, Templates, Scripts, and Checklists

Access to  Apps & Software

Add a Buddy for just $197 at checkout.



3-Day Conference (Fri-Sun)

Step-by-Step Workbook

Copy of Essential Tools, Templates, Scripts, and Checklists

Access to Apps & Software

ADVANCED TOOLS, Templates, Scripts, and Checklists

Electronic Version of All Tools



3-Day Conference (Fri-Sun)

Step-by-Step Workbook

Copy of Essential Tools, Templates, Scripts, and Checklists

Access to Apps & Software

ADVANCED TOOLS, Templates, Scripts, and Checklists

Electronic Version of All Tools

Practice Analysis

Campaign Strategy Session w/James

Bring Staff (up to 3)

Strategy session with James Ko includes a Practice Analysis, Action Plan, and a 60-minute face to face session.


Get Out of the Cold, Get Warm, Have Fun!
You Deserve a Break!

Hampton Inn & Suites by Hilton Miami Midtown
3450 Biscayne Boulevard, Miami, FL 33137
(786) 581-0600

100% No BS Money-Back Guarantee

That means you get to attend the entire conference, get all the secrets, tools, and materials, then go home and if you don't see results within 30-days, just let us know and we'll give you your money back! All you gotta do is make an honest effort. But if you believe it won't work for you, I'll give you your money back. No hassle. No fuss. That's how confident I am that you'll get pure results.

This Doesn't Just Work for Me But Others as Well...

You are the BEST thing to happen to private practice. Couldn't have done it without you!"

Gail Frayna, PT

Hudson Premier PT

2 Clinics in NJ

My revenue grew 300% in less than a year with James' system. I'm thankful for him every day."

Lilly Bojic, DPT

Lilly PT in WA

The best way to put it is...we did over $180,000 per month before our 8th month of being open. We couldn't have done it without you. Thank you so much. We love you guys.

Weldon Russo, OT & Luke McKenzie, PT

Fort Worth PT (TX) - Over 45 Employees

This helped us go from zero to 2 practices. Thank you so much for everything you do."

Jeff & Katie Hohman, PT

Hohman Rehab - 2 Clinics in FL

Thought I would share our first Open Clinic stats w/u all from yesterday... 10 on the schedule and 5 very interested. We are very pleased :) and already working on the next." 

Mindy Murray, OT

Kit-Therapy - 2 Clinics
in HI and ID

I was 60 days from closing my doors due to cash flow issues. But after making some simple changes after the conference, it changed everything for us.  I want to extend my gratitude... Thank you. I'm definitely promoting you guys as much as I can." 

Paul Colosky, PT

Valeo PT (TX)

As an owner with 2 clinics and a third getting ready to open, I need all the help I can get in generating volume. Not only are these methods effective, but I can automate them to work for me 24/7! Love it!

Mike Uhrlaub, PT

Flex PT - 3 Clinics in IA

The Value of These Strategies, Tools, Templates, Scripts Checklists, and Training Totals at Over $12,000

Join the tribe of winning therapists and make friendships that last a lifetime.

"Success comes faster (and it's more fun) when you surround yourself with people who share the same goals."


12-Months of


24/7 "take by the hand" support is just an email, phone or ticket away. Get peace of mind knowing you can't fail.

​Get Everything

You Need

This is not one of those free classes where they get you there and try to sell you a $25,000 product. Nope. You get everything you need to start growing your practice right away. We may offer help to those needing it but it's not required.

Cancellation Terms

If for any reason you are unable to attend you may cancel anytime prior to 30 days of the course date and receive a 100% refund. If less than 30 days, receive 100% credit towards private coaching, future conference, or any IndeFree online program or product.

Networking Sessions

We group you with other similar practice owners and give you special time to talk and collaborate. Lifelong friendships have been made from this conference.


"Where will the conference be held?"

  • Right near the beach in Miami Florida where all the action will be. Get out of the cold for some warm fun!

"Can I bring a buddy?"

  • Yes you can. And the more you bring the cheaper it is!

"Is this good for OT, Hand and Peds therapists?"

  • Absolutely. It's exclusively for any rehab professional. The information is universal for any state or country.

"Does this qualify for CEUs?"

  • Yes it does in most states. If your state doesn't allow "retro-credit", it may not apply. If  you have any difficulty getting credit, let us know and we will assist.

"How about new practice owners?"

  • It's a must for new practice owners. You'll save a lot of money and have less headache and faster success.

"What if I enroll but can't make it?"

  • Get a FULL REFUND if you notify us more than a 30 days of conference date. If less than 30-days, you get the option of FULL CREDIT toward a future course, private coaching, or any product by IndeFree or James Ko. (You may be able to request a refund minus a small processing and administration fee).

"Are legal aspects covered at the conference?"

  • We cover what you need to know. Don't worry, we got you covered.

"What if I don't like it?"

  • You get your money back. But this is a new way of doing things so come with an open mind.

"Will insurance-based practices benefit?

  • Absolutely. You will learn everything you need to know on how to on-board insurance patients that come through your direct marketing campaign.


Bonus #1
($497 value)

Step-By-Step Workbook

Makes it easy to implement the strategies covered in the course. It includes checklists, sequences, and detailed explanations of every step. Super nice! It also includes sample forms, templates, ads, legal disclaimers, and everything else you need to effectively implement the learning. It's a treasure chest of goodies only available to conference attendees. It will be provided at the conference.

Bonus #2
($497 value)

Membership to PPS Private Group

Get help from your peers long after the conference is over. Join a group of the most giving, sharing and successful practice owners in the country. We post updates and notices here as well.

Bonus #3
($497 value)

PRE-Conference WebTraining

There are 3 things you can start doing NOW to build even a greater Direct Marketing campaign while at the conference. I will show you step-by-step in my "Starter Module".

"This is the best decision I made for the growth of my practice."
Tim Burnell, PT
Back In Motion (FL)

"It changed my life...and the lives of my staff."
Chad Clark, PT
PT Connections (CO)
James Ko, PT is the founder and lead coach for IndeFree, a national organization that helps PT, OT and Peds practice owners achieve independence and freedom through private practice success. Over the past 16 years, he's helped over 4,000 practices achieve greatness in marketing, billing, collections, staff management, and clinical excellence. He believes,...

"It's not where you are in business (and life) but the direction you are heading that matters most."

If your compass is pointing North, you are on your way to greatness no matter where you are presently.


-Private Practice Owner since 1997
-Missionary to Thailand, Ecuador, S. Korea
-Black Belt in Tae Kwon Do for 20 years
-Strength & Powerlifter for 14 years


-Creator of the Online Training Program called, "Advanced Power Coaching" (APC) for PT/OT's.
-Atlas of Clinical Gross Anatomy - Physical Therapist Contributor
-Executive Ergonomic Advisor to Viewsonic and Circuit City Corporations
-Creator of the "JamesRants" podcast on iTunes.
-Developer of the MultiFunctional Movement Certification for PT, OT, Peds
-Advance Magazine for Physical Therapists: How to Staff a Private Practice, "The Right Fit"
-Advance for Directors in Rehabilitation: Rehab Roundtable, "What's the Best Advice You'd Give to a New Practice Owner?"


-Loves playing with his kids Mac and Cozy.
-Likes playing guitar, fishing, golf, and reading James Patterson and Nicholas Sparks
-Mission trips is his passion.

James fishing with his kids Mac and Cozy

"Master DIRECT Marketing and Outsmart Your Competitors,

Ethically Steal All Potential Clients In Your Region, 

And Fast-Track to More Clients, Higher Pay & Greater Fulfillment"

Complete Your Marketing Campaign and Launch It Before Ever Leaving the Conference!

You will build and launch a full marketing campaign right on the spot at the conference!

No more confusion. No more anxiety. No more expensive advertising costs.

Fast-track to more clients, higher pay and greater fulfillment!


"It's so great networking with other practice owners. We're like family now."
Mary Kostka, OTR
Ohana OT (WA)


Results featured on this page may not be typical. You must put in the work and dedication to see results. If you don't, you will see no results whatsoever.

The results featured on this page are not the norm and are extraordinary results from hard work, commitment and dedication by following through and taking action. If you think that just attending the conference and hearing the information your life will change without putting forth effort, this is not for you.

We are not promising you a get rich quick program. 

Your results are based upon your actions. If you want a magic button that will fulfill your life with wealth and happiness then please leave this page and do NOT register.

This conference is intended to help you with the latest information, tools, and strategies to growing your practice if you apply and execute. We don’t make any guarantees about your own results because we don’t know you. Results in life are solely based on decisions one makes. We are here to help and guide you to move forward faster by giving you awesome content, direction and strategies to reach your end goal. Please check the content thoroughly on this page and that you are committed to taking relentless action and will put in the effort before you decide to purchase tickets. If not then please leave this page and do not register.

This conference does not guarantee income or success unless effort, dedication and hard work is made, and examples of the speakers and other person’s results do not represent an indication of future success or earnings.

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Private Practice Secrets by IndeFree
3905 Hedgcoxe Rd, #251235
Plano, TX 75025

(800) 801-4511

Copyright 2018. James Ko and IndeFree